TikTok Review Sends Built Strawberry Puff Bars Flying Off Shelves

Built Strawberry Puff Bars Back in Stock: A TikTok Review Goes Viral Social media influencer JOY 💕 (@therealjoyymaria) recently posted a TikTok video reviewing Built's Strawberry Puff Bars, causing a surge in interest and sales. The video, uploaded on May 23rd, 2025, shows JOY enthusiastically sampling the bars, describing their unique marshmallow-like texture and highlighting their relatively high protein content. "These are so good!" she exclaims in the video, praising them as a satisfying sweet treat even while on a calorie-restricted diet. The video's popularity is noteworthy, accumulating hundreds of views within hours. This highlights the power of influencer marketing and the demand for healthier snack options. The sudden restocking of the Strawberry Puff Bars also points to a significant market demand for this specific flavor. While the review is brief, it effectively captures the positive consumer experience and the product's appeal, demonstrating the potential for influencer marketing to drive significant sales.