Alpha-Card: New Cashback Program in Belarus

Alpha-Card: A New Cashback Option for Belarusian Consumers? Belarus is seeing a rise in cashback options, and Alpha-Card is the latest contender. This new card offers cashback on a variety of purchases, including fast food, fashion, and fuel. The card's marketing materials highlight a 5% cashback rate on select categories for the first three months and additional benefits such as discounts with partners. "It's a card that adapts to your needs," says the advertisement. The application process appears simple, with viewers encouraged to contact the company via direct message for more information. While the video is primarily an advertisement, it is indicative of the growing trend of cashback programs in the Belarusian market and the increasing competition in the financial services sector. The Alpha-Card's focus on popular categories suggests a strategy to attract a wide range of consumers.