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Social Media Expert Reveals 4 Strategies to Become a TikTok Thought Leader
In a recent online video, social media expert Jordin, known as 'Jordin | Grow on Social Media' and @westloopsoul, outlined four key strategies for individuals and small businesses to establish thought leadership on TikTok. The video, uploaded on January 14, 2023, emphasizes that becoming a recognized thought leader builds trust and expertise, ultimately leading to increased sales. Jordin detailed the following content ideas: 1. **Explainer Videos:** She advised creators to "try an explainer video just like this one where you talk about a topic within your industry," positioning themselves as knowledgeable sources. 2. **Opinion Sharing:** The expert suggested sharing "an opinion within your industry," adding a bonus for "a little controversial" takes to spark engagement. 3. **Results and Testimonials:** Jordin highlighted the importance of showcasing "results or testimonials that showcase you as a thought leader," providing tangible proof of expertise. 4. **Collaborative Live Streams:** Finally, she recommended going "live with another industry expert to talk about a trending or relevant topic," leveraging co-creation to expand reach and credibility. According to Jordin, "When people see you as a thought leader, they trust you to solve their pain points or help them with their needs, which means more customers for you." The video has garnered significant attention, accumulating over 6,100 views and 93 likes, indicating a strong interest in strategies for professional growth on social media platforms.
