TikTok Review Sends Shapewear Sales Soaring

A recent TikTok video features Zinnia McElroy (@zjuiice) enthusiastically reviewing a Shaper X bodysuit. McElroy's surprise at the quality and fit of the garment is the video's focus, showcasing the product's apparent effectiveness. "Lowkey heated I've spent so much on these for the bougie name," McElroy states, highlighting both the cost and perceived value of the shapewear. While the video primarily functions as an advertisement, it demonstrates the power of social media in influencing consumer choices. The short video format, combined with McElroy's genuine reaction, makes for a compelling product endorsement.