The 'Tired Girl Makeup' Trend: Why Deliberate Fatigue is Becoming a Viral Beauty Statement

Amsterdam, Netherlands - A recent viral video by content creator _zeya, uploaded from the Netherlands, is captivating millions with its unique take on beauty: the 'tired girl makeup' look. Amassing over 3.1 million views and 400,000 likes, the tutorial demonstrates how to intentionally create a fatigued yet stylish appearance. The video, titled 'Messy makeup,' showcases the creator applying blush under the eyes and on the bridge of the nose, smudged eyeliner on the lower lash line, and subtle dots on the face, culminating in a deliberately 'worn out' aesthetic. This trend, often seen as a counter-movement to traditional flawless makeup, embraces a more natural, lived-in look. Comments on the video reflect a mixed but engaged audience, with many users relating to the 'tired girl' concept, some humorously stating they achieve the look naturally. Others praised the creator's execution, highlighting the growing influence of social media in shaping contemporary beauty standards.

Kobieta Onet

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