Zara's Autumn Jackets Go Viral in Belgrade, Influencing Local Fashion Trends

Belgrade, October 6, 2025 – As autumn fashion trends emerge, a recent social media video has highlighted Zara's latest collection of 'viral' jackets, drawing significant attention from local shoppers. The video, posted by fashion enthusiast 'citybeautybelgrade,' showcases three distinct jacket styles available at Zara, offering viewers a detailed look and personal review. The featured jackets include a faux suede option, a bomber jacket, and a distinctive piece with a fur collar and cuffs. The creator models each item, providing insights into their appearance and fit, and assigning a rating. This approach has resonated with an audience keen on staying updated with popular fashion items. The video, which has quickly garnered thousands of views, reflects a growing trend of social media influencing consumer choices in the fashion retail sector. While the jackets are presented as 'viral,' the video serves as a direct consumer-to-consumer recommendation, influencing potential buyers in Belgrade and beyond. The enthusiasm surrounding these items suggests a strong local interest in accessible, on-trend autumn wear.