Apple's Hold Assist: iPhone's New Feature to End Hold Music Frustration

Apple Unveils Hold Assist at WWDC 2025: A Game Changer for iPhone Users At the Worldwide Developers Conference (WWDC) 2025, Apple introduced a new feature designed to alleviate the frustration of being put on hold during phone calls. Hold Assist, available on iPhones, automatically detects hold music and offers to keep the user's place in the call queue. This innovative feature eliminates the need to actively listen to hold music and allows the user to be notified when the call is ready to resume. "Hold Assist is a simple yet powerful addition," said one attendee at the WWDC keynote. "It's the small things that make a big difference, and this feature is a perfect example of Apple's attention to detail." The feature is already generating excitement among iPhone users who are eager to utilize this time-saving tool. The seamless integration of Hold Assist into the existing phone interface promises a user-friendly experience. This new feature shows Apple's commitment to improving everyday user experiences through innovative technology. Early indications suggest that Hold Assist will be a popular addition to the iPhone's functionality.