TikTok Launches Campaign to Bring Undiscovered Books to the Screen

TikTok Partners with Actress Kelli Hollis to Launch Major Book-to-Screen Campaign London, UK – June 6, 2025 – Actress, director, and producer Kelli Hollis announced today a significant new campaign to bring more books to the screen. Partnering with TikTok, Books to Screen, and BooksOffice, the initiative aims to highlight underrepresented authors and independent writers. The campaign, which has been in development for over six months, encourages TikTok users to submit videos suggesting books they would like to see adapted for television or film. "TikTok has finally impressed me," Hollis said in a recent TikTok video promoting the campaign. "They're backing a whole movement and project that's been in the works for over six months." The campaign uses the hashtags #bookstoscreen, #booksoffice, and #bookstars to help organize and promote the submissions. The campaign's focus on underrepresented authors marks a significant step in increasing diversity and inclusion in the film and television industries. By leveraging TikTok's vast reach and engagement, the campaign hopes to discover and promote new talent while giving audiences a voice in shaping future adaptations. The campaign will be announcing winners in the coming weeks.