
The must-have viral H&M trench coat that's perfect for autumn
Trench coats have long been a fashion must-have during the UK's chillier months, but the timeless style often can be hard to find for under £50. H&M …
A recent social media post by influencer @ruthyoungx has drawn attention to H&M's latest autumn collection, specifically a 'choc brown trench coat.' The video, uploaded on September 9, 2025, shows the influencer unboxing and trying on the new garment, which she styled with a white crop top, dark leggings, and a matching small handbag. The post, which has garnered over 141,000 views and 8,000 likes, highlights the growing trend of online fashion hauls influencing consumer choices for seasonal wear. While the content is primarily personal, it reflects broader consumer interest in affordable fashion trends and the impact of social media on retail visibility.
Trench coats have long been a fashion must-have during the UK's chillier months, but the timeless style often can be hard to find for under £50. H&M …
TRENCH coats have long been a wardrobe must-have during the chilly autumn months – however, it can often be tricky to find for under £50. However, th…