Deleito's Unexpected Viral Marketing: FC Barcelona Star and Burgers Create a Social Media Sensation

Deleito Burgers Score Big: Unplanned Marketing Stunt with Lamine Yamal Goes Viral. Barcelona, Spain – May 27, 2025. A seemingly simple gesture has turned into a major marketing success for Deleito burgers. The company unexpectedly found itself in the spotlight after providing burgers to young FC Barcelona star Lamine Yamal during a recent parade. This spontaneous act generated significant buzz on social media and provided invaluable brand exposure. In an interview with SER Catalunya, a spokesperson for Deleito commented, "We never imagined this would happen. It's a testament to the power of authentic engagement." The video of Yamal enjoying the Deleito burgers went viral, reaching thousands online. This organic marketing strategy proved far more effective than any planned campaign, highlighting the unexpected opportunities that can arise from genuine interactions. The company's spokesperson added, "What's more real than a Barcelona player enjoying your product? It's a completely genuine reaction." This unexpected marketing success story underscores the importance of authenticity and the potential for viral marketing in today's digital landscape.