Ghanaian Radio Hosts Use TikTok to Promote Their Marketing Agency

Ghanaian Radio Hosts Leverage TikTok for Marketing. Accra, Ghana – The use of social media for marketing is on the rise, and Ghanaian radio hosts are embracing this trend. A recent TikTok video shows hosts from 104.5 fm engaging in a humorous discussion about marketing and communications, subtly promoting their agency, Kingofcomms. The video, which has already gained significant traction, demonstrates a creative approach to advertising. "It's all about engagement," one of the hosts explains in the video. The video's success suggests that this strategy could be effective for other businesses looking to reach a younger audience.