Ghanaian Entrepreneur's Unique Brand Deal: Free Ambassadorship for Mentorship

Ghanaian Entrepreneur Offers Free Brand Ambassadorship to Shatta Wale's Shaxi Ghana is buzzing with news of an unusual business proposal. Malik Basintale, a well-known figure, recently offered his services as a brand ambassador to Shatta Wale's Shaxi, a ride-hailing app, completely free of charge. This unique offer was made during a strategic meeting between Basintale and Shaxi representatives, as seen in a recently released video. Basintale's proposal is not just about marketing; it's about mentorship. He explained, "I'm making myself a brand ambassador free of charge. All I need is one thing." He intends to utilize his extensive network of 5,000 men and 3,000 women, many of whom are aspiring musicians, to promote Shaxi. More than just promotion, Basintale seeks to offer a mentorship program, guiding these young talents through the complexities of the industry. The meeting between Basintale and Shaxi representatives concluded on a positive note, suggesting a potential collaboration that could significantly benefit both parties. This unique approach to brand ambassadorship highlights the innovative spirit of Ghanaian entrepreneurship and the focus on community development.