
First Week of iPhone 17: What Really Happens Inside an Apple Store Launch
Apple puts on quite a launch show, but it's hard for Apple to control the story when iPhones release into the wild.
A recent video posted by tech reviewer Carterpcs has ignited discussions among smartphone enthusiasts regarding the durability of Apple's latest (and currently unreleased) iPhone 17 model. In the video, Carterpcs displays an orange iPhone 17, claiming that its color is already chipping and showing a visible scuff mark after only one day of use. He attributes this alleged issue to Apple's rumored decision to revert to an aluminum frame from titanium, suggesting that aluminum is softer and more prone to damage and color degradation. "It's barely been a day and my orange iPhone is already losing its orange," Carterpcs stated, pointing to a scuff. He further elaborated on the perceived inferiority of aluminum compared to titanium, noting that it gets "dinged up by everything" and the color "pretty easily chips off and scratches off." The reviewer expressed his dissatisfaction with the phone's two-tone orange design and jokingly suggested he might intentionally damage it to achieve a silver finish. This video, while featuring a phone model not yet officially released by Apple, raises questions about potential material choices and their impact on product longevity, sparking debate within the tech community.
Apple puts on quite a launch show, but it's hard for Apple to control the story when iPhones release into the wild.